Free Webinar: Crisis Management Communication – Food Safety Meets Marketing

Food safety crises are no longer just technical challenges—they are brand-defining moments. Poor communication can amplify damage, while well-managed messaging can protect reputation and maintain consumer trust. This webinar will explore real recall cases and provide a structured approach to communication, clarifying the roles of quality, management, and marketing teams.

Attendees will learn:

• Principles of effective crisis communication in food safety
• How to align responsibilities between quality, marketing, and leadership
• Lessons from recent recall cases on what to do—and what not to do

This FREE Webinar is organised by the IFSQN. Register here.